Economics and Administrative Sciences

CIU graduate student's thesis has been added to the CTCC Library Collection

The master's thesis of Obasa Olorunfemi Oluwanisola, a graduate of Cyprus International University (CIU) Business Administration Master's program, was shared with the Cyprus Turkish Chamber of Commerce (CTCC) which  added the work to their library collection as a reference source.

CTCC President Turgay Deniz received  CIU Faculty of Economics and Administrative Sciences faculty member Assoc. Prof. Dr. Figen Yeşilada and Obasa Olorunfemi Oluwanisola, a graduate of CIU Business Administration Master's program, in his office. CTCC Board Members Alp Cengiz Alp, Omaç Cin and Evren Günsel Erçelik and Secretary General of the Chamber Aysun Önet İleri were also present at the meeting.

In his meeting with CTCC officials, Oluwanisola gave information about his thesis titled “The Effects of Digital Marketing on Small And Medium-Sized Businesses: The Case of North Cyprus,” and presented the research findings of the study to the Chamber’s administration.

Chamber’s President Deniz pointed out that it was  important for students receiving their tertiary education in the TRNC to share their  thesis research, application methods and their findings with the relevant non-governmental organizations, and thanked Oluwanisola and noted that the thesis in question will be placed in the CTCC Library as a reference source.

Yeşilada, the thesis advisor, stated that Oluwanisola came to Cyprus from Nigeria for higher education and said, "While our student pursued his education, he also carried out studies in the field of digital marketing."

Stating that Oluwanisola managed to establish relations with the business people of the country and had the chance to cooperate with them, Yeşilada also expressed that thanks to the student's assertive and confident attitude, he had the opportunity to get to know the Turkish Cypriot people, culture and the business world.